Born in the vibrant heart of London, UK, I grew up where nurodiversity was a disability and trauma and issues was maily kept quiet. However, growing up did meet the pulsing rhythm of live entertainment, thriving nightclubs and bars, fast cars and memorable times with family, friends and my dog (god bless). My mother, a compassionate nurse, taught me empathy. My father, a celebrated nightclub owner, showed me the magic of bringing people together. My sisters, both psychology graduates, inspired me to explore the human mind. This unique upbringing became the foundation for everything I do today.

What I Do

A Health and Behavioural Psychologist (MSc, BPS-accredited) with over 15 years of experience orchestrating unforgettable brand partnerships plus live music and art experiences for global brands. I blend evidence-based psychology with strategic event operations, fitness coaching, and mental well-being interventions to create meaningful change for individuals and businesses seeking transformation.

Think of me as someone who reads between the lines, literally. With a Level 3 Distinction in Body Language and Deception Detection, I understand what people communicate beyond their words. Combined with my qualifications as a Personal Trainer, Nutritionist, and Studio Cycling Coach, I take a truly holistic approach to human flourishing.

Education:

• MSc in Health Psychology (BPS-accredited), Aston University
Advanced training in behaviour change, health promotion and applied research; designing, evaluating and delivering evidence-based interventions across health settings.
• BSc (Hons) in Psychology & Counselling (BPS-accredited), London School of Economics (LSE) & Open University
Foundation in psychological theory and therapeutic skills, including assessment, behaviour, formulation and basic counselling techniques.
• Level 3 Diploma in Body Language & Deception Detection
Practical expertise in nonverbal communication for risk assessment, rapport-building and observational assessment in clinical or event settings. Enhancing clinical intuition, safeguarding and engagement, helping you read context quickly, de-escalate situations and improve therapeutic alliance.
• Level 3 Certified Personal Trainer & Nutritionist, CIMSPA
Designing personalised exercise and nutrition programmes, monitoring progress and promoting lifestyle change for physical and mental health outcomes.
Enabling an integrated, biopsychosocial approach to wellbeing, improving adherence, resilience and recovery by aligning psychological interventions with practical health behaviour change.
• Qualified Studio Cycling Coach (CPD), CIMSPA

Continued CPD and regular workshops via The British Psychological Society and CIMSPA

Consultation:

• Occupational and Individual counselling/ therapy
• Staff/ personal mental health consultation
• Public Speaker, Host, Presenter
• Live music events operations
• Brand Partnerships planning.
• Crisis Management, Negotiator
• Fine Art placement (hotels, members clubs, VIP lounges)
• Members Clubs & HNWI Networking events
• Driving brand growth through marketing.
• Start-up music business consultation

Accreditations & Memberships

• Member, British Psychological Society (BPS)
• HCPC, BABCP, and BACP registration (updating)
• Member, Chartered Institute for the Management of Sport and Physical Activity (CIMSPA)
• Enhanced DBS Certified

Psychology & Wellbeing

• Supporting individuals and groups navigating through burnout, anxiety, trauma, ADHD, emotional dysregulation, depression, adictions and life transitions through providing a low intensity, safe and effective Cognitive Behavioural Therapy (CBT), Dialectical Behaviour Therapy (DBT), borderline personality disorder (BPD, Acceptance and Commitment Therapy (ACT), Motivational Interviewing (MI), and psychoeducational approaches.
• Designing psychoeducational programmes and evidence-based interventions across clinical and occupational settings
• Championing mental health, resilience, and emotional regulation in high-pressure environments

Live Events & Cultural Innovation

• Directing operations and brand partnerships for iconic brands: Apple, Coca-Cola, Coutts, Harrods, Westfield, Merlin Entertainment, Hard Rock Café, and BAFTA
• Managing bespoke live music and networking events (HNWI, Ambassadors, Invite Only, Members) at venues including the Royal Academy of Arts, Fortnum & Mason, Various Embassies, The Ivy and McLaren.
• Staging artists from Queens of the Stone Age, Kooks, Muse and Kasabian to Deep Purple, 1975 and Plan B, curating experiences from intimate clubs to stadium festivals
• Increasing venue footfall at major shopping malls by over 10% through strategic programming and immersive brand activations.
• Managing everything from budgets and permits to stage management and stakeholder relations across global markets

Broadcasting & Music

• Hosted radio shows on Student Broadcasting Network (Rare FM), WNK Radio, and Spectrum Pirate Radio
• DJ performances spanning three decades, from Electric Ballroom, Strawberry Moons, Bungalow 8, The Met Bar, Hard Rock Cafe and Underworld Camden to O2 venues
• Promoting grassroots gigs and headline shows at major UK venues, always championing unsigned musical stories.

Why This Matters

I enjoy reading and applying Emotional Intelligence (EI). Psychology taught me to think clearly and independently whilst honouring ethical values. Fitness coaching showed me how body and mind are inseparable. Event operations revealed how human connection drives everything. Body language expertise helped me read context quickly and build a genuine rapport.

Together, these disciplines create what I call choice architecture, empowering individuals and organisations to design their desired future whilst learning from the past, never being imprisoned by it.

This chart above showcases the five key components of emotional intelligence (EI), also known as emotional quotient (EQ). These are all centred around the ability to perceive, understand, and manage emotions within ourselves and others. The graphic displays the term “Emotional Intelligence” in the centre of a circle, with each of the five components branching off as a separate circle of its own.

Self-Awareness
The first component listed is self-awareness. This involves recognising and understanding one’s own emotions, strengths, weaknesses, and values. It also includes understanding how these factors affect others.

Self-Regulation
To the right is self-regulation, which is the ability to manage and control one’s emotions and impulses. This includes thinking before acting, staying calm under pressure, and adapting to changing circumstances.

Motivation
At the bottom right is motivation, which refers to the drive to achieve goals for personal fulfilment. People with high emotional intelligence are often highly motivated and have a positive outlook.

Empathy
The next component is empathy, which is the ability to understand and share the feelings of others. Empathetic people can put themselves in others’ shoes and respond to their emotional needs.

Social Skills
Finally, social skills are at the top left of the graphic. This component involves managing relationships to move people in a desired direction. It includes effective communication, conflict resolution, and the ability to build rapport.

The Philosophy

“Business is a combination of war and sport,” I often say. Success requires better tools, relentless preparation, and the courage to learn from failure. Each project I undertake, whether therapy sessions, brand partnerships, or music events, is an opportunity to simplify complexity and transform wild ideas into reality.

I believe everyone has a story worth telling. My role? To help you discover, articulate, and actualise yours, whether that means resolving workplace conflict, designing a wellbeing strategy, delivering a stadium-worthy event, or simply finding clarity when you feel stuck.

The Invitation
Whether you are navigating burnout, launching a brand activation, seeking performance coaching, or simply feeling trapped and confused, I am here to collaborate.

My approach is empathetic, innovative, and rooted in worldwide scientific research. I work remotely and in person, adapting to your needs with flexibility and care.

Because ultimately, it is good to talk. And even better to take action. Click on contact